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Tuesday, March 5, 2013

"Into the Mind" - An Upcoming Film From The North Face

Later this fall, The North Face and Sherpas Cinema will debut their upcoming film "Into The Mind," which looks to be a simultaneous exposé on the factors that drive us into the mountains in search of adventure and the cultures that call those mountains home.

A North Face athlete skiing in Into The Mind, upcoming movie from Sherpas Cinema
Tibetan man in The North Face movie Into The Mind











Resolving to explore as much of the philosophical as the aesthetic, the film's website ventures the questions: "What drives us to overcome challenge? How do we justify risk? What forces are at the core of a mountain addiction?"

The footage in the trailer is truly spectacular, showing a mix of pristine mountain environs, a slew of The North Face's athletes in action, and the mystique of Himalayan life. Per the website, "Unique athlete segments over a multitude of mountain sport genres, depict the connectivity of Earth and window into never seen before moments."


There are a lot of big-name sponsors attached to the film in addition to The North Face, including GoPro, Recco, Black Diamond, Arc'teryx, and Mammut, so there's no doubt that "Into The Mind" will be an experience worth waiting for.

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